I am a brand architect helping companies connect to their customers.
Job Creative Director
Lives In Saco
Craig’s creativity, deep understanding of business strategy and unexpected approaches to marketing communications enabled him to rise quickly into senior creative positions at marketing communication firms in Phoenix, AZ , Scottsdale, AZ and Portland, ME.
His passion for solving marketing challenges and record of developing highly successful marketing campaigns for a wide and diverse range of brands including United Technologies, The National Hockey League’s Phoenix Coyotes, Park Plaza Hotels International, Bentley College, Gifford’s Ice Cream, TD Banknorth, White Rock Distilleries and Xanterra National Parks & Resorts have help clients realize —and more often exceed— their marketing goals. His creative efforts have also earned him a few of the industry’s top national and regional awards along the way.
Why did you choose Portland? I was recruited from AZ to a local ad agency, so in a way I guess Portland chose me. I'm pretty lucky indeed. The day I arrived in town for my interview it was love at first site. After I was offered the job I sat with my wife and enjoyed a Guinness at RiRA's in the snug and we knew we were "home".
Who are Portlanders you admire and why? Portlanders are a very interesting mix of talents and attitudes. I can say that I am typically impressed with every Portlander I meet and hardly is it ever for the same reasons.
What's the most surprising thing about this city? How "large" this small city can be
What's your favorite indulgence and where do you find it? Sitting with my wife at the chef's table at the Corner Room eating and drinking.
I use my twin identity as an artist and writer to create work for commercial and editorial clients.